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AI Insights · Timothy · January 2021

Q4 2020 Performance of Top Dating Apps in Australia

An overview of the Q4 2020 performance of top dating applications in Australia, showcasing trends in downloads, revenue, and user activity. Data from Sensor Tower provides a snapshot of the dating app landscape.

Q4 2020 Performance of Top Dating Apps in Australia

As we close the final quarter of 2020, Sensor Tower's data provides insights into the performance of the leading dating apps in Australia. Here's a look at how they fared on the unified platform, combining both iOS and Android metrics.

Tinder: Chat, Dating & Friends maintained its prominence with consistent revenue, peaking at nearly $644K in the last week of November. Downloads saw a significant hike in the final week of December, reaching around 19K. Weekly active users fluctuated, with a notable increase to approximately 1.49M users as the year concluded.

The Bumble: Dating & Friends App experienced steady revenue growth throughout the quarter, ending with over $213K in the last week of December. Download trends were relatively stable, with a spike to over 13K in the final week. The app's weekly active users saw a slight rise, ending the year with just over 414K users.

Hinge Dating App: Match & Date showed an upward revenue trend, culminating at $90K in the last week of December. Download numbers also increased towards the year's end, reaching over 10K. Weekly active users saw a modest increase, with around 228K users engaging with the app in the final week.

The Plenty of Fish Dating App saw revenue numbers fluctuate, with a year-end peak at roughly $68K. Downloads saw a boost in late November, with over 7K downloads, and weekly active users hovered around 73K towards the end of December.

Finally, Zoosk - Social Dating App had a varied revenue performance, with a notable rise to nearly $49K in the last week of December. Downloads exhibited an uptick, reaching over 2K in the same period. Weekly active users also saw a positive trend, ending at around 10.5K.

For more detailed insights and data analysis, Sensor Tower's platform continues to be a vital resource for understanding app performance trends.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2021