AI Insights · Timothy · April 2021
France's Virtual Fitness App Trends in Q1 2021
A look at the performance of the top virtual fitness programs in France, showcasing download and user engagement data from Q1 2021, as reported by Sensor Tower.
In the first quarter of 2021, several virtual fitness applications have seen noteworthy trends in downloads and user engagement in France. Sensor Tower provides detailed insights into how these apps have performed during this period.
WeWard experienced a significant rise in downloads starting at 24K in the last week of December 2020 and peaking at 126K in the second week of February 2021. The weekly active users for WeWard also showed a consistent increase from 736K to nearly 2M by the end of March.
Strava: Run, Bike, Hike demonstrated a fluctuating trend in downloads, beginning at approximately 24K and reaching a high of 34K in the last week of March. Revenue trends saw a gradual increase from 43K USD to 45K USD in the same period, with weekly active users growing from 638K to 760K.
The adidas Running: Walk & Run App showed a similar pattern in downloads with an initial 18K that spiked to 26K by the end of March. Revenue exhibited a slight fluctuation, but weekly active users saw a remarkable rise from 369K to over 500K.
komoot - hike, bike & run saw its downloads vary, starting at 12K and experiencing a significant spike to 47K in the third week of February, followed by another peak of 49K in the last week of March. Revenue for komoot also increased, particularly in the last week, reaching 17K USD. Active users saw an impressive growth from 66K to 129K in the quarter.
Lastly, Home Workout - No Equipments maintained a steady download rate, beginning at 20K and ending at 18K in March. The app's revenue saw an upward trend from 1K USD to 3.8K USD, and active users increased from 199K to 234K over the quarter.
For more detailed insights into these trends and others in the virtual fitness app market, Sensor Tower's full reports provide an extensive overview.