In Q4 2023, the top music and podcasts apps on iOS in Ireland showed diverse performance trends in terms of downloads, revenue, and weekly active users. Here’s a detailed look at the top 5 apps:
Throughout Q4, Spotify experienced a steady revenue stream, fluctuating between $19K and $26K. Downloads peaked significantly in the final week of December, reaching approximately 9.7K, compared to an average of around 3K earlier in the quarter. Weekly active users maintained a robust presence, hovering around 600K, with a slight increase to 631K in late November.
SoundCloud's revenue remained consistent, generally ranging from $10.4K to $12.4K, with a peak of $12.4K in the last week of December. Downloads saw a notable spike in the final week of December, reaching 3.3K, up from an average of about 1.4K earlier in the quarter. Active users slightly declined from 323K at the start of the quarter to 305K by the end.
Shazam’s downloads were relatively stable, averaging around 1K per week, but saw a significant increase to 2K in the last week of December. Active users fluctuated mildly, averaging around 136K to 155K, with a peak of 155K in the final week of December.
YouTube Music's revenue showed minor fluctuations, ranging from $8.3K to $9.7K, peaking at $9.7K in the last week of November. Downloads were stable throughout the quarter, with a notable increase to 2.6K in the last week of December. Active users showed a slight upward trend, reaching 66.7K in late November before slightly declining to 63.5K by the end of December.
Amazon Music experienced relatively consistent download rates, averaging around 500-600 per week, with a significant increase to 1.9K in the last week of December. Active users saw a gradual increase from 21.7K at the start of the quarter to 24.2K in the final week of December.
For more detailed insights and data, visit Sensor Tower.