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In Q2 2024, the shopping app market in the Netherlands saw significant activity, with Temu: Shop Like a Billionaire, SHEIN - Shopping Online, Lidl Plus, Marktplaats - buy and sell, and Vinted: Sell vintage clothes leading the pack. Here are the key trends for these top 5 apps based on data from Sensor Tower.
Temu: Shop Like a Billionaire experienced a dynamic quarter with weekly downloads peaking at approximately 111K in late April. Despite the fluctuations, the app maintained a strong presence, with active users ranging from 1.25M to 1.45M throughout the quarter.
SHEIN - Shopping Online also showed consistent performance. Weekly downloads fluctuated between 19K and 28K, with active users peaking at around 1.1M in late May. The app demonstrated stable user engagement throughout the quarter.
Lidl Plus saw varying download numbers, with a high of approximately 30K in early April and a low of around 14K in late May. Active users remained relatively steady, ranging from 624K to 708K, indicating a loyal user base.
Marktplaats - buy and sell maintained a consistent download rate, with weekly downloads hovering around 15K to 21K. Active users displayed minimal variation, staying close to 760K throughout the quarter.
Vinted: Sell vintage clothes had a relatively stable quarter in terms of downloads, peaking at 19K in late April. Active users ranged from 1.8M to 1.9M, showcasing strong engagement from its user base.
For more detailed insights and data, visit Sensor Tower.