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STORE INTELLIGENCE · RANDY NELSON · JULY 2018

Nintendo's Super Mario Run Revenue Dashes Past $60 Million Worldwide

Nintendo's Super Mario Run has earned more than $60 million worldwide since launch according to Sensor Tower Store Intelligence estimates.

Super Mario Run screenshot

Nintendo has collected enough gold coins to earn several hundred thousand extra lives in its first mobile Mario outing. According to Sensor Tower Store Intelligence estimates, Super Mario Run revenue from worldwide player spending has surpassed $60 million on the App Store and Google Play since launching on Apple's platform in September 2016.

Sensor Tower data shows that about 77 percent of the game's revenue to date has come from the App Store, where the game was released six months earlier than on Google Play. In the first quarter of this year, the revenue split shifted towards Google's platform slightly, increasing to 35 percent there.

In terms of where the money has come from geographically, approximately 43 percent is from players in the United States, while revenue from Japan accounts for about 17 percent of the total.

Last month, Super Mario Run ranked third in terms of revenue for Nintendo mobile games worldwide, after Animal Crossing: Pocket Camp and Fire Emblem Heroes.


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Randy Nelson

Written by: Randy Nelson, Head of Mobile Insights

Date: July 2018