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APP STORE OPTIMIZATION · HUGH KIMURA · AUGUST 2013

The Fastest Rising, Most Valuable iOS Apps

What are the top iOS apps worth? Find out on the Sensor Tower leaderboard. We track and estimate the value of every app on the App Store.

We are happy to announce that you can now easily track the fastest rising and most valuable apps on the App Store. Last month, we released our Profile Pages, which give you insight into how individual apps make money, our Estimated App Worth for each app and other important data.

Our new Sensor Tower App Worth Leaderboard now allows you to track the top apps in each category. There are a few different types of sorts that you can view, so let's go through each one briefly and how they can help you.

Estimated App Worth

This query will show you the top apps, sorted by Estimated App Worth. Keep an eye on what the biggest apps in your category are doing. Drill down to their Profile Page to see how they are monetizing and what they are doing well. Note: Since this post was first published, we have deprecated the Estimate App Worth feature in favor of our Store Intelligence product.

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Fastest Rising Apps

Watching the Fastest Rising Apps sort is a lot of fun because you can discover some of the lesser known apps and get an idea of why they are rising so quickly. Sure, there will be a lot of big apps on the list, but when you see a smaller app climbing quickly, it is an opportunity to take a look at what "small app strategies" they are using. Watching this leaderboard is even more fun when it is your app that makes the list.

lt="The quickest rising apps

Most User Ratings

Viewing the apps with the most user ratings can help you in two ways. First, you can identify apps that have a lot of ratings and figure out what they are doing to get so many reviews. Check out their marketing, in-app notifications, app design, etc., and you may be able to learn some valuable tips on how to get more ratings for your app.

Second, since these apps have such a large ratings sample size, you can get a really good feel for what users like and dislike about that app. This information can help you figure out which features to add to or remove from your app.

lt="An example of user ratings

Recently Updated

Finally, watching the Recently Updated sort can give you a good idea of how often the top apps update. This can help you figure out a good update timeline for your app, to stay competitive.

lt="How often apps update their code

Conclusion

We hope that our new Leaderboard feature is a fun and easy way for you to see what other apps are doing and track their progress. Go ahead, give it a try.

What is the most surprising app that you saw on our Leaderboard? Let us know in the comments below.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Hugh Kimura

Written by: Hugh Kimura, Head of Content

Date: August 2013

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