We’ve acquired Video Game Insights (VGI)!
Analyze games down to the sub-genre level with the best Game IQ on the market and a dedicated dashboard. Quickly identify top games with a specific mechanic, for example, and view downloads and revenue generated during a selected period for games in both the App Store and Google Play.
Analyze how top performers convert user acquisition into sustainable revenue
Discover up-and-coming developers ready for acquisition
Understand how elements of games affect overall marketplace performance
Identify how different audience segments are drawn to specific gaming styles, as well as how long those audiences spend on mobile games. View historical download and revenue data and see shifts in the market over time broken out by country or device for more than 70 sub-genres. Filter by sub-genre, theme, art style, monetization, and more, to easily perform competitor research and market analysis.
Seamlessly track trends with specialized alerts on the latest game releases, new content, and live-ops events. Utilize unique game intel descriptors to zero-in on key elements for top-performing games, or surface the critical markets driving downloads and revenue to identify the category and market leaders at the game and publisher level.
As video game franchises hit the big screen, they’re doing more than selling movie tickets; they’re reigniting engagement and driving long-term performance across mobile, console, and PC platforms. Our report breaks down how adaptations like Minecraft, Fallout, and The Last of Us are delivering big returns — and what marketers across verticals can learn from it.
In mobile gaming, not all features are created equal. Our latest Mobile Gaming Feature Impact report, powered by Sensor Tower's Game IQ Deep Tags, helps developers cut through the noise to understand which features actually drive engagement, retention, and revenue.
State of Mobile Gaming 2025 explores the biggest shifts in the industry: from the monetization models driving growth to the ad strategies winning over players. See how casual games surged in the West, developers doubled down on live services, and platforms like TikTok and Applovin reshaped mobile game advertising.