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The world’s most innovative travel & transportation companies trust Sensor Tower
Drive more bookings with granular app performance insights
Track performance across airlines, hotels, tour operators, and more to understand how travelers plan their journeys. Understand performance in your slice of the travel industry to develop features your customers need, helping drive conversions, loyalty and retention. Design reward schemes and user-targeted features that drive more transactions.
Develop a data-driven strategy to engage world travelers
Better understand your target audience, grow your userbase, and drive more bookings with unique access to demographic data, geo-targeted insights, and audience personas. Track long-standing competitors and new disruptors to keep pace with travel trends. Identify potential partners across industries who can help you reach frequent fliers and explorers.
Explore competitors’ acquisition tactics to capture market share
See your competitors’ advertising campaigns across mobile, social, and digital platforms to inform your own acquisition strategy. Identify which publishers, creatives, and tactics drive ROI and discover untapped audiences to expand market share. Spend your ad dollars on publishers most likely to help you grow your audience.
Thrive in mobile
Strategically stand out from competitors
Master stickiness
Invest in the features that retain users
Optimize paid spend
Optimize advertising for maximum impact
Sensor Tower Blog
From Games to the Big Screen: The Impact of IP Across Platforms
As video game franchises hit the big screen, they’re doing more than selling movie tickets; they’re reigniting engagement and driving long-term performance across mobile, console, and PC platforms. Our report breaks down how adaptations like Minecraft, Fallout, and The Last of Us are delivering big returns — and what marketers across verticals can learn from it.
Q1 2025 Digital Market Index: The Digital Economy Starts 2025 with Strong Growth Across Advertising and Mobile
In-app purchase revenue on mobile apps hit the $40 billion milestone in Q1 2025, up 11.1% year-over-year (YoY). Digital advertising spend also achieved double-digit growth in the United States to reach $31 billion.
Report: Why community wins on mobile — with Reddit and Adjust
The mobile market is shifting. App downloads have stabilized, but engagement and revenue continue to climb. In this new landscape, community-driven platforms like Reddit are becoming essential for acquiring high-value users. In this joint report from Sensor Tower, Reddit, and Adjust, we explore why community wins on mobile and how brands can harness its power for better performance.