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Sensor Tower provides a detailed look at the performance of the top 5 shopping applications on the Android platform in Brazil for the fourth quarter of 2020. Here's a snapshot of their download trends and weekly active users.
Shopee: 15.3 Dia do Consumidor saw a steady increase in downloads, starting at 636K in the last week of September and peaking at 1.1M in mid-December. Weekly active users followed a similar trajectory, increasing from 5.5M to over 7.4M in the same period.
SHEIN-Shopping Online experienced fluctuating download numbers, with a high of 516K in early November and ending the quarter with 390K. Its weekly active users saw a peak of 2.7M in early November but dropped to 2M by the year's end.
Mercado Libre: Compras online witnessed a decline in downloads from 561K at the start of the quarter to 303K at the close, while its weekly active users decreased from 17.5M to 16.6M.
Wish: Shop and Save had its highest downloads at the end of November, reaching 386K, with a slight dip to 257K by the end of December. The app's weekly active users peaked at 3.2M in late November and concluded the quarter with 2.4M.
Lastly, Amazon Shopping reached its highest download figure in late October with 330K, declining to 136K by the end of December. The app's weekly active users saw a high of 3.3M in late November, decreasing to 2.4M at the end of the quarter.
For more insights and detailed app performance metrics, visit Sensor Tower.