2026 State of Mobile is Live!
Forging the next generation of Digital Intelligence and Analytics


Sensor Tower is the leading source of mobile app, digital advertising, retail media, and audience insights for the largest brands and app publishers across the globe.
Founded in 2013, Sensor Tower’s mobile app insights have helped marketers, app, and game developers demystify the mobile app ecosystem with visibility into usage, engagement, and paid acquisition strategies. Today, Sensor Tower’s digital market insights platform has expanded to include Audience, Retail Media, and Pathmatics Digital Advertising Insights, helping brands and advertisers understand their competitor’s advertising strategies and audiences across web, social, and mobile.

Sensor Tower has Sales and Customer Support teams spread throughout the world. We service customers in North America, Europe, Middle East, Africa, APAC and LATAM. We also maintain regional offices in SF, LA, NY, London, Singapore, Beijing, Seoul, Tokyo and Vancouver.

Sensor Tower’s Insights team leverages our data to deliver critical reports on the latest trends in mobile. In addition to the Data Digests, which offer top-down views of global revenue and downloads, our team regularly assembles in-depth analyses on mobile categories, regions and usage behaviors.

State of Gaming 2026 take a cross-platform view of the industry before diving into mobile game performance, marketing, and Live Ops trends. We’ll then explore the ins and outs of PC/Console dynamics, closing with a deep-dive case study on the Shooters genre.

Our quarterly post-mortem on the digital economy is here — and there's a lot to say about Q4 2025. From AI's industry-spanning takeover to Europe's status as a growth leader, we're diving into the mobile, app, ad and web data that you need to understand a rapidly-evolving landscape.