2025 State of Mobile is Live!
Spanning 10 industries and 23 markets, our 2025 State of Mobile report is packed with exclusive insights into the latest mobile trends — from AI’s growing dominance, to shifting strategies and opportunities for growth in an era of digital fatigue.
From health-focused snack ads to changes in e-commerce competition, this month’s analysis dives into key trends, including glucose monitor apps, gaming advertisers on Netflix, US hotel app engagement, and Amazon Prime Day mobile conversions.
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