We’ve acquired Video Game Insights (VGI)!
Trusted by global digital leaders
Andrew Nam, Lead Manager, Strategy and Business Operations, Duolingo
"Sensor Tower's become a core part of our industry and competitive analysis, providing visibility into the global mobile landscape, as well as many international markets of interest."
Identify the best acquisition targets before the competition
As new apps hit the market every single day, Sensor Tower’s datasets quickly sift through the noise to find the best acquisition targets. Leverage Sensor Tower Global Fields to narrow apps down by date released or monthly downloads, and Align By Launch to see growth in context to find standouts in the mobile ecosystem.
Assess readiness and monitor prospects automatically
Sensor Tower’s flexible tagging system allows for easy groupings of prospects into cohorts, automatically populating our most compelling data views in a streamlined workflow built for teams. Plus, set up email and Slack alerts when prospects hit certain targets in growth or revenue to ensure a prospect is at the right stage for contact.
Holistically compare prospects with diverse datasets
With so many opportunities for acquisition, Sensor Tower offers critical data to benchmark performance among similar targets across a variety of views. Take advantage of Sensor Tower’s Revenue Per Download (RPD) or Average Revenue Per Daily Active User (ARPDAU) metrics to dive deeper into retention and performance, or layer filters from other products to qualify growth in a few simple clicks.
Identify up-and-comers
Create a customized group of companies that fit your acquisition targets
Right-time prospects
Easily monitor prospects and stay up-to-date with real-time alerts
Seize opportunities
Pull compelling data for your acquisition strategy
Sensor Tower Blog
From Games to the Big Screen: The Impact of IP Across Platforms
As video game franchises hit the big screen, they’re doing more than selling movie tickets; they’re reigniting engagement and driving long-term performance across mobile, console, and PC platforms. Our report breaks down how adaptations like Minecraft, Fallout, and The Last of Us are delivering big returns — and what marketers across verticals can learn from it.
Q1 2025 Digital Market Index: The Digital Economy Starts 2025 with Strong Growth Across Advertising and Mobile
In-app purchase revenue on mobile apps hit the $40 billion milestone in Q1 2025, up 11.1% year-over-year (YoY). Digital advertising spend also achieved double-digit growth in the United States to reach $31 billion.
Report: Why community wins on mobile — with Reddit and Adjust
The mobile market is shifting. App downloads have stabilized, but engagement and revenue continue to climb. In this new landscape, community-driven platforms like Reddit are becoming essential for acquiring high-value users. In this joint report from Sensor Tower, Reddit, and Adjust, we explore why community wins on mobile and how brands can harness its power for better performance.