Growth & User Acquisition Strategy

Create iterative, end-to-end strategies for organic mobile growth with Sensor Tower’s comprehensive App Store Optimization toolkit.

Trusted by global digital leaders

Josh Levitan, Chief Product Officer, Breathwrk

"Sensor Tower has helped us to streamline our ASO workflow and identify opportunities for organic growth. Over two months, our partnership with Sensor Tower has helped Breathwrk grow 15%!"

Invest in the most effective keywords for your app

Sensor Tower’s comprehensive app store optimization toolkit rates keywords by effectiveness, demonstrating their impact on downloads as well as their overall difficulty for ranking. Uncover the most effective keywords, or leverage Sensor Tower’s Keyword Research to predict the results of ranking for a certain keyword. Plus, easily localize top-performing keywords to attract a global audience and enter new markets.

Outpace competition with effective ASO data

Track competitor app store optimization strategies over time directly in Sensor Tower to stay in-the-know about lighting-fast organic user acquisition trends, and adjust keywords to stay on top of search results and attract installs. Plus, with Sensor Tower’s CSV support, dive deep into a rival’s ASO data to understand where they are investing in UA, and develop strategies to counter their market effectiveness with organic or paid UA measures.

Win the competition for players’ time

Benchmark against your competitors by comparing revenue, downloads, and purchases across similar games. Time series data empowers you to identify games’ changes in strategy and pricing that spark renewed interest and activity. Compare daily active users and revenue estimates, and look at different games’ monetization strategies to identify how you can best position your game for growth and player engagement.

Optimize search

Invest in the areas most effective for UA

Counter competitors

Stay ahead of ASO trends and top store search results

Master search ads

Know when and how to deploy paid search

Sensor Tower Blog

AI Insights • June 2026

State of AI 2026: Competition, Commerce, and the New Digital Economy

Sensor Tower’s State of AI 2026 report explores how Generative AI is reshaping competition, consumer behavior, and monetization across mobile, web, and digital advertising.

Web Insights • May 2026

State of Web 2026: How AI Is Reshaping the Internet

Sensor Tower’s State of Web 2026 report explores how Generative AI is reshaping traffic flows, engagement patterns, and digital discovery across the global web ecosystem.

Web Insights • June 2026

Sensor Tower's Full Funnel Digital Intelligence Playbook

From digital advertising to mobile, to web, and Gen AI, this report offers a blueprint on how to use Sensor Tower’s suite of digital intelligence products to supercharge your marketing strategy, and track the end-to-end consumer journey.