We’ve acquired Video Game Insights (VGI)!
Trusted by global digital leaders
Josh Levitan, Chief Product Officer, Breathwrk
"Sensor Tower has helped us to streamline our ASO workflow and identify opportunities for organic growth. Over two months, our partnership with Sensor Tower has helped Breathwrk grow 15%!"
Invest in the most effective keywords for your app
Sensor Tower’s comprehensive app store optimization toolkit rates keywords by effectiveness, demonstrating their impact on downloads as well as their overall difficulty for ranking. Uncover the most effective keywords, or leverage Sensor Tower’s Keyword Research to predict the results of ranking for a certain keyword. Plus, easily localize top-performing keywords to attract a global audience and enter new markets.
Outpace competition with effective ASO data
Track competitor app store optimization strategies over time directly in Sensor Tower to stay in-the-know about lighting-fast organic user acquisition trends, and adjust keywords to stay on top of search results and attract installs. Plus, with Sensor Tower’s CSV support, dive deep into a rival’s ASO data to understand where they are investing in UA, and develop strategies to counter their market effectiveness with organic or paid UA measures.
Benefit from a diverse, iterative organic UA strategy
With integrated download and revenue data from Sensor Tower Store Intelligence, it’s never been easier to understand the effectiveness of ASO in the context of the broader market. Plus, zoom in even closer to break down the effectiveness of all store text using Sensor Tower’s Advanced Search, or break down App Store listing images in a given category or competitor set to stand out to potential users.
Optimize search
Invest in the areas most effective for UA
Counter competitors
Stay ahead of ASO trends and top store search results
Master search ads
Know when and how to deploy paid search
Sensor Tower Blog
Retail Media Playbook: A Data Driven Guide for Marketers
As retail media becomes the fastest growing, driving force in digital advertising, brands are discovering how to leverage this shift to gain a massive competitive advantage. Using Pathmatics by Sensor Tower’s Retail Media Insights (RMI) we’ll uncover how brands are investing, which strategies are working, and how you can stay ahead.
State of Mobile Gaming 2025: The definitive industry report
State of Mobile Gaming 2025 explores the biggest shifts in the industry: from the monetization models driving growth to the ad strategies winning over players. See how casual games surged in the West, developers doubled down on live services, and platforms like TikTok and Applovin reshaped mobile game advertising.