We’ve acquired Video Game Insights (VGI)!
The world’s most innovative travel & transportation companies trust Sensor Tower
Drive more bookings with granular app performance insights
Track performance across airlines, hotels, tour operators, and more to understand how travelers plan their journeys. Understand performance in your slice of the travel industry to develop features your customers need, helping drive conversions, loyalty and retention. Design reward schemes and user-targeted features that drive more transactions.
Develop a data-driven strategy to engage world travelers
Better understand your target audience, grow your userbase, and drive more bookings with unique access to demographic data, geo-targeted insights, and audience personas. Track long-standing competitors and new disruptors to keep pace with travel trends. Identify potential partners across industries who can help you reach frequent fliers and explorers.
Explore competitors’ acquisition tactics to capture market share
See your competitors’ advertising campaigns across mobile, social, and digital platforms to inform your own acquisition strategy. Identify which publishers, creatives, and tactics drive ROI and discover untapped audiences to expand market share. Spend your ad dollars on publishers most likely to help you grow your audience.
Thrive in mobile
Strategically stand out from competitors
Master stickiness
Invest in the features that retain users
Optimize paid spend
Optimize advertising for maximum impact
Sensor Tower Blog
State of Mobile Gaming 2025: The definitive industry report
State of Mobile Gaming 2025 explores the biggest shifts in the industry: from the monetization models driving growth to the ad strategies winning over players. See how casual games surged in the West, developers doubled down on live services, and platforms like TikTok and Applovin reshaped mobile game advertising.
Q4 2024 Digital Market Index: The Digital Economy Closes 2024 with New Records Across Mobile and Advertising
In-app purchase revenue on mobile apps reached $39.4 billion, up a healthy 13.5% year-over-year. Digital advertising also hit a new high in the United States as advertisers ramped up spend during the holiday season.
