- Industries
BrandsLaunch and accelerate your mobile channel growth
GamingStay ahead of the latest mobile gaming trends
FinanceInform investment and strategic decisions
Publishers & Ad TechIdentify and target the best leads for your solution
Streamline campaigns with network and creative data
Build mobile growth with key competitive analysis
Dive deep into mobile's cutting-edge technologies
Analyze granular, true-to-life mobile usage data
Generate deep insights with accurate app store data
Leverage global mobile user engagement insights
Map industry-based spend across digital ad channels
Improve the way your application talks
The World’s Most Innovative Brands Trust Sensor Tower
Andrew Nam, Lead Manager, Strategy and Business Operations, Duolingo
"Sensor Tower's become a core part of our industry and competitive analysis, providing visibility into the global mobile landscape, as well as many international markets of interest. The team regularly highlights industry trends and new product features, and is always helping train new users."
Develop a data-driven way to differentiate from competitors
Equip your teams with the intelligence necessary to go up against not only longstanding competitors but also the next generation of mobile-savvy companies. Dive into App Store Optimization, and develop an iron-clad strategy for organic engagement. Plus, create a Custom Dashboard to detect the ways competitors are grabbing attention so your team can apply learnings quickly.
Explore elements that maximize user engagement
Gain an understanding of what makes users open and stay in the apps they care about, and break down the nuances in usage to maximize retention and boost engagement. Track how product updates impact not only installs and revenue, but also break behaviors down by key metrics like Average Revenue per Daily Active User, Total Session Count and Total Time Spent to identify what keeps users coming back.
Thrive in mobile
Strategically stand out from competitors
Master stickiness
Invest in the features that retain users
Optimize paid spend
Optimize advertising for maximum impact
Modernize your mobile paid spend strategy
Leverage a wide variety of metrics to create an iterative and effective mobile advertising strategy. Zero in on the networks that are driving the most Share of Voice for your industry, and break down the impact of in-app creatives to see which concepts are generating the most impressions. Sensor Tower’s Ad Intelligence provides actionable insights to keep your paid advertising strategies agile and impactful.
Brand Industry Resources
How McDonald's Celebrity Partnerships Drive Mobile Growth
Take a look at how Sensor Tower and Pathmatics data breaks down the fast food chain's successful collaborations with Travis Scott, J Balvin, and BTS.
Three Key Takeaways from Sensor Tower's 2021 Brands on Mobile Report
Sensor Tower's new report is a deep dive into how traditional brands are performing on mobile.
U.S. Brick-and-Mortar Retail Apps See Robust 27% Growth in 2020 Despite Pandemic Headwinds
Sensor Tower’s Mobile Retail Trends Fall 2020 report reveals that brick-and-mortar retail apps grew 27% year-over-year in the first three quarters this year.