Q4 2020 Round-Up: Top Utilities Apps in the UK on Unified Platforms

The final quarter of 2020 was notable for the utilities category in the UK's app landscape. Data compiled by Sensor Tower illustrates how the top utilities applications fared on the unified platform, which includes both iOS and Android devices.

Google Chrome, published by Google LLC, maintained a steady download trend with numbers varying from around 58K to 72K. Weekly active users showed an overall increasing trend from approximately 26.7M to 27.9M by the end of the quarter.

Another app from Google LLC, simply called Google, saw its downloads fluctuate throughout the quarter with a peak of around 93K in late December. Weekly active users dipped slightly in mid-quarter but ended on a high note with over 15M active users.

Color Widgets by MM Apps, Inc. had a strong start in October with over 81K downloads, which gradually decreased to around 19K by the end of December. Revenue experienced a dip after the first week but picked up again in December, reaching over $1.6K. Active users remained above 100K for the majority of the quarter.

Microsoft Corporation's Microsoft Edge: AI Browser showed consistency in downloads, hovering between 27K and 33K, with a notable spike to over 46K in the third week of December. Active users saw a slight decline from around 487K to 440K over the quarter.

Lastly, Fonts from Fonts ApS experienced an increase in downloads from around 27K to 43K in the third week of December before settling at about 36K. The app's revenue also rose significantly from $2.7K to $7.1K, and weekly active users peaked at over 157K in the third week of December.

For more in-depth analysis and insights on app performance, Sensor Tower's platform offers comprehensive data to help understand the mobile app market trends.