Top 5 Shopping Apps on Android in Bulgaria Q4 2021

In the fourth quarter of 2021, the top 5 shopping apps on Android in Bulgaria displayed varied trends in downloads and active users. Below, we delve into the performance of Cardbox – Карти за отстъпки, eMAG.bg, AliExpress - Shopping App, ABOUT YOU Online Fashion Shop, and efootwear - online fashion.

Cardbox – Карти за отстъпки experienced a significant increase in weekly downloads, starting from approximately 2.5K at the beginning of October and peaking at around 25.8K by early November. The app's weekly active users also saw a consistent rise, moving from 11.7K at the end of September to about 56.2K by late December.

eMAG.bg showed a steady pattern in weekly downloads, with numbers ranging between 7.6K to 13K during the quarter. Despite a dip in late November, active users remained relatively stable, fluctuating between 65.4K and 90K throughout the period.

AliExpress - Shopping App had varying download numbers, with weekly downloads reaching a high of approximately 12.1K in early November and then declining to around 2K by the end of December. Active users showed a similar trend, peaking at 151.6K in early November and gradually decreasing to about 103K by the end of the year.

ABOUT YOU Online Fashion Shop saw moderate weekly downloads, fluctuating between 1.9K and 7.6K. The app maintained a consistent number of active users, with weekly active users ranging from 77.6K to 107.8K over the quarter.

efootwear - online fashion had a diverse download pattern, starting at around 3.8K in late September and peaking at 6.9K in mid-November. Active users also saw a steady increase, reaching a high of 24.4K in mid-November before stabilizing around 18.2K by the end of December.

For more detailed insights and data, visit Sensor Tower.