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During the fourth quarter of 2021, the performance of the top 5 navigation apps in the Netherlands showed notable trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive overview of how these apps fared on a unified platform.
Geocaching® from Groundspeak Inc. saw significant fluctuations in its weekly revenue, peaking at approximately $17.6K in the final week of December. Weekly downloads also showed a substantial increase towards the end of the quarter, reaching 4.5K in the last week. Active users experienced a dip mid-quarter but rebounded to 9K by the end of December.
TomTom GO Navigation maintained a steady weekly revenue, with the highest at around $11.7K in late October. Downloads peaked at 6.4K in mid-October, while active users remained relatively stable, fluctuating between 11K and 15K throughout the quarter.
Flitsmeister by Flitsmeister B.V. had consistent weekly downloads, averaging around 15K, with a slight increase to 16.8K in late October. Weekly revenue showed a peak of about $9.2K in mid-November. Active users stayed robust, hovering around 180K to 190K during the quarter.
Routiq, Outdoor routes from Route.nl BV experienced a peak in weekly revenue at $4.1K in the last week of December. Downloads were highest at 4K in late September, but saw a decline to 1K by the end of November. Active users also saw a downward trend, ending the quarter at around 5.2K.
Wikiloc Outdoor Navigation GPS by Wikiloc Outdoor SL had its highest weekly revenue at $4.1K in late November. Downloads remained relatively low, peaking at 1.4K in early October. Active users saw a slight increase towards the end of the quarter, reaching 4.4K in the final week.
For more detailed insights and data, visit Sensor Tower's platform. These trends offer valuable information for developers and marketers looking to understand user engagement and financial performance in the navigation app market.