2026 State of Mobile is Live!
The first quarter of 2022 witnessed interesting trends in the performance of the top five book applications on the iOS platform in Nigeria. Here’s a detailed look at how these apps fared in terms of weekly downloads, revenue, and active users.
Everand: Ebooks and audiobooks, published by Scribd, experienced fluctuations in its weekly revenue, peaking at approximately $1.7K in the last week of February. Weekly downloads were relatively stable, ranging between 180 to 330, while weekly active users showed a steady increase, reaching around 1.9K by the end of March.
GoodNovel - Stories & Novels from Singapore New Reading Technology PTE. LTD. saw its weekly revenue peak at about $1K in the final week of March. The app’s weekly downloads saw significant growth mid-quarter, reaching 855 in the week of March 21. Active users also rose steeply, peaking at around 2.4K in the same period.
Webfic-Make Reading Fantastic, published by DIANZHONG TECHNOLOGY SINGAPORE PTE. LTD., showed a notable peak in weekly revenue at approximately $887 in the last week of February. Weekly downloads varied, with a high of 532 in the week of March 21. Active users followed an upward trend, hitting 961 by the end of March.
Audible: Audio Entertainment by Audible, Inc. experienced a revenue increase, peaking at about $622 in the final week of March. Downloads remained relatively stable, fluctuating between 80 to 200. The number of active users saw a slight increase, reaching around 810 by the end of the quarter.
Lastly, Wattpad - Read & Write Stories from Wattpad Corp had a consistent weekly revenue, with a peak of approximately $635 in the last week of December. Weekly downloads were strong, peaking at 1.4K in early January, and active users saw a significant rise, reaching approximately 21.2K by the end of March.
These insights are derived from Sensor Tower data, and more detailed analytics can be found on their platform.