Top 5 Apparel Apps Performance in Brazil Q1 2022

In the first quarter of 2022, Brazilian consumers showed strong engagement with the top 5 apparel apps on the unified platform, according to data from Sensor Tower. Here's a closer look at the performance metrics for these leading apps.

SHEIN - Shopping Online saw a remarkable rise in weekly downloads, starting from 446K at the end of December 2021 and peaking at 913K by the last week of March 2022. The app also maintained high weekly active users, growing steadily from 6.4M to over 9.1M throughout the quarter.

Lojas Renner - Comprar Roupas had consistent weekly downloads, ranging from 95K to 145K. The app's weekly active users hovered around 1.8M to 2.1M, showing a slight fluctuation but maintaining a strong user base.

C&A: Moda Masculina e Feminina experienced a steady increase in weekly downloads, starting at 64K and reaching a high of 111K. Active users for the app demonstrated stability, fluctuating between 380K and 468K.

Riachuelo – Comprar roupas showed consistent weekly downloads, ranging from 77K to 109K. The app's active users varied between 710K and 861K, reflecting a consistent engagement from its user base.

Zattini: ofertas de roupas maintained a steady download rate, starting at 43K and peaking at 74K. The weekly active users for Zattini moved from 501K to 567K, indicating a stable user engagement throughout the quarter.

For more detailed insights and data, visit Sensor Tower. These figures highlight the dynamic landscape of the apparel app market in Brazil, showcasing the prominence of these top-performing applications.