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AI Insights · Timothy · July 2022

Top 5 Apparel Apps on Android in the UK - Q2 2022

Discover the performance trends of the top 5 apparel apps on Android in the UK during Q2 2022, including downloads, active users, and revenue.

Top 5 Apparel Apps on Android in the UK - Q2 2022

The second quarter of 2022 saw notable activity among the top 5 apparel apps on the Android platform in the United Kingdom. Here’s a closer look at their performance:

SHEIN-Shopping Online showed a consistent trend in weekly downloads, starting at approximately 34K in late March and peaking at around 46K in mid-April. The app maintained a solid user base with weekly active users fluctuating between 600K and 750K, reaching a high of 745K in mid-June.

JD Sports had a steady increase in weekly downloads, culminating in nearly 20K downloads in the final week of June. Weekly active users for JD Sports also saw growth, starting at 88K and reaching close to 96K by the end of the quarter.

CIDER - Clothing & Fashion experienced significant fluctuations, with weekly downloads peaking at over 20K in early May and then dropping to around 4.3K by the end of June. Active users mirrored this trend, starting at 6.6K in late March, peaking at 34.6K in mid-May, and ending the quarter at 18.7K.

boohoo – Clothes Shopping saw a moderate increase in weekly downloads, with numbers rising from approximately 8K in late March to around 10K in mid-June. Active users also showed a similar trend, starting at 98K and peaking at 104K in early May before stabilizing at around 95K by the end of June.

ASOS demonstrated a steady climb in weekly downloads, beginning at 5.3K in late March and reaching 15K by the end of June. Weekly active users remained relatively stable, fluctuating between 120K and 130K throughout the quarter.

These insights into the performance of the top 5 apparel apps on Android in the UK during Q2 2022 highlight the dynamic nature of the market. For more detailed insights, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2022