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In the second quarter of 2022, the top utilities apps on iOS in the United States showed varying trends in downloads, revenue, and active users. Here’s a closer look at the performance of these apps based on data from Sensor Tower.
Robokiller: Spam Call Blocker experienced a steady decline in weekly revenue, starting at approximately $354K at the end of March and dropping to around $254K by the end of May, before a slight recovery to $284K by the end of June. Weekly downloads fluctuated, peaking at 46.7K in mid-April and then declining to a low of 13.8K in mid-June, before rising again to 22.6K by the end of the quarter. Active users saw a decrease from 135K to 124K in the first half of the quarter, stabilizing around 120K to 130K towards the end.
Cleanup: Phone Storage Cleaner saw significant growth in weekly revenue, starting at $40.5K at the end of March and climbing consistently to reach $387K by the end of June. Downloads followed a similar pattern, beginning at 31.2K and peaking at 199K in mid-April, before settling around 130K by the end of the quarter. Active users increased steadily from 93K to 329K over the same period.
NordVPN: VPN Fast & Secure had a consistent performance in weekly revenue, starting at $205K at the end of March and gradually increasing to $253K by the end of June. Downloads remained stable, with a slight increase from 45.8K to 55.9K over the quarter. Active users fluctuated between 440K and 487K, showing a slight overall increase by the end of June.
Burner: Second Phone Number saw a steady increase in weekly revenue, peaking at approximately $194K in late May. Downloads remained relatively stable, averaging around 20K per week, with a slight peak of 21.9K in early June. Active users hovered around the 48K to 50K mark throughout the quarter.
Sideline—Real 2nd Phone Number maintained a consistent revenue stream, averaging around $160K to $170K weekly. Downloads showed a peak of 13.1K in mid-May, while active users increased from 48K to 56K in the same period, before stabilizing around 51K towards the end of June.
For more detailed insights and data, visit Sensor Tower.