Top 5 Social Apps in Nigeria: Q2 2022 Performance

In Q2 2022, the top social apps in Nigeria demonstrated impressive performance metrics. This overview highlights key trends in downloads, revenue, and active users for TikTok, Instagram Lite, Facebook Lite, X, and Likee Lite - Funny videos. The data, sourced from Sensor Tower, reveals the dynamic landscape of social media usage in Nigeria.

TikTok experienced a notable increase in weekly downloads, peaking at approximately 360K in mid-May. Weekly revenue also showed fluctuations, reaching a high of around $37K in early May. Active users consistently grew, culminating in about 4.3M by the end of June.

Instagram Lite saw a significant rise in weekly downloads, with numbers hitting around 372K in late June. Revenue displayed a gradual increase, peaking at $310 in early June. Active user numbers remained robust, with a slight increase to approximately 6.8M by the end of the quarter.

Facebook Lite maintained a steady performance in weekly downloads, reaching around 242K in late June. Revenue showed consistency, peaking at $581 in mid-June. Active users demonstrated a gradual increase, peaking at approximately 21.5M towards the end of June.

X showed steady weekly downloads, with a peak of about 112K in mid-April. Revenue trends were modest, reaching a high of $81 in late April. Active users varied slightly but remained strong, ending the quarter with around 2.1M.

Likee Lite - Funny videos had consistent weekly downloads, peaking at approximately 69K in mid-April. Revenue trends were stable, with a high of $161 in early April. Active users remained steady, with numbers hovering around 487K by the end of June.

For more detailed insights and in-depth data, visit Sensor Tower.