State of AI Apps Report 2025 is Live!
In Q4 2022, the top five finance apps on the Android platform in Brazil demonstrated diverse performance trends. Here's a detailed look at their weekly downloads and active user metrics.
Nubank: conta, cartão e mais saw a consistent rise in weekly downloads, peaking at approximately 521K in late October. The app maintained a strong user base, with weekly active users fluctuating between 30M and 33M throughout the quarter.
CAIXA Tem experienced a notable spike in downloads, reaching around 477K in mid-October. However, the app's active users showed a downward trend, dropping from approximately 6.7M to 5.8M by the end of December.
Serasa: Consulta CPF e Score enjoyed a steady increase in weekly revenue, peaking at about $64K in mid-December. Downloads also saw a rise, hitting nearly 317K in late October. Active users remained relatively stable, hovering around 3.3M to 3.9M.
Inter&Co: Financial APP had a varied download trend, with a high of approximately 301K in early October. The app's active users showed growth, peaking at around 11.2M in mid-December.
PicPay: Conta, Cartão e Pix maintained a steady download rate, reaching about 270K in late October. Active users fluctuated, ranging from approximately 12.1M to 13M throughout the quarter.
For more detailed insights and data, visit Sensor Tower.