Top 5 Dating Apps in New Zealand: Q4 2022 Performance Insights

Throughout the fourth quarter of 2022, the top 5 dating apps in New Zealand demonstrated varying performance trends across downloads, revenue, and active user metrics. Here's a detailed look at each app's performance based on data from Sensor Tower.

Tinder Dating App: Chat & Date saw a consistent increase in weekly revenue, starting at approximately $44.9K in late September and peaking at around $55.4K by the end of December. Weekly downloads experienced a notable rise in the final week of December, reaching 3.4K. Meanwhile, weekly active users showed a steady increase from 134.5K to 141.1K over the quarter.

Bumble Dating App: Meet & Date also exhibited positive revenue trends, growing from about $32.8K to $36.6K. The app's weekly downloads fluctuated slightly but ended the quarter with a modest increase, reaching 2.0K in the last week of December. Active users showed variability, culminating in a rise from 66.9K to 66.3K.

Hinge Dating App: Match & Meet displayed an upward trend in weekly revenue, starting at $9.5K and reaching approximately $10.8K by the end of December. Downloads remained relatively stable, with a slight uptick at the end of the quarter, peaking at 2.2K. Weekly active users increased from 47.0K to 48.5K throughout the period.

OmeTV – Video Chat Alternative showed a moderate rise in revenue, starting at $445 and ending at $991. Weekly downloads saw significant fluctuations, peaking at 2.4K in early October before stabilizing around 2.0K by the end of December. Active user numbers increased from 4.9K to 6.3K over the quarter.

Wink - Meet New People App experienced growth in revenue, which started at $411 and reached $1.1K by the end of December. Downloads saw a notable increase, peaking at 1.3K in mid-November before slightly declining to 787 by the end of the quarter. Active user metrics showed a steady rise from 2.8K to 4.8K.

These insights provide a snapshot of the top dating apps' performance in New Zealand during Q4 2022. For more detailed data and analysis, visit Sensor Tower.