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In the first quarter of 2023, several parenting apps on the Android platform in Europe showed notable performance trends. Below, we examine the weekly downloads, revenue, and active user trends for the top 5 parenting apps, as reported by Sensor Tower.
Find my kids: live GPS tracker experienced a fluctuating but generally positive trend in weekly revenue, starting at approximately $63.9K in late December and peaking at around $71.2K in early January. Weekly downloads saw a surge towards the end of the quarter, reaching about 83.3K in the final week of March. Active users initially declined from 1.14M to about 1.01M but rebounded to around 1.12M by the end of March.
Be Closer: Family location saw a steady increase in weekly revenue, starting at approximately $8.2K and peaking at around $12.1K in mid-January. Weekly downloads showed significant growth, rising from about 13.3K in late December to roughly 23.4K by the end of March. Active users also increased, starting at around 29.6K and reaching about 36.2K by the quarter's end.
Parental Control App- FamiSafe had a declining trend in weekly revenue, beginning at approximately $9.8K and dropping to around $5.7K by the end of March. Weekly downloads followed a similar pattern, starting at about 16.5K in late December and decreasing to roughly 6K by the end of the quarter. Active users also declined, starting at around 37.4K and ending the quarter at approximately 26.7K.
Qustodio Parental Control App experienced relatively stable weekly revenue, hovering around the $5.8K mark throughout the quarter. Weekly downloads remained consistent, fluctuating between approximately 4.5K and 7.2K. Active users showed a slight increase, starting at around 35.7K and finishing the quarter at approximately 37.9K.
Sitly - The babysitter app showed modest growth in weekly revenue, starting at approximately $3.9K and peaking at around $6.2K in mid-January. Weekly downloads remained relatively stable, averaging around 2.5K. Active users showed a slight decline, starting at around 6.4K and ending the quarter at approximately 7.7K.
These insights highlight the varying trends in downloads, revenue, and user engagement for the top parenting apps in Europe on the Android platform. For more detailed analytics and insights, visit Sensor Tower.