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AI Insights · Timothy · April 2023
Top 5 Dating Apps in Switzerland Q1 2023 Performance Review
Explore the performance of the top 5 dating apps in Switzerland during Q1 2023. See how downloads, revenue, and active users fared for each app.
During the first quarter of 2023, the top 5 dating apps in Switzerland showed varied trends in terms of downloads, revenue, and active users. Here's a detailed look at their performance.
Tinder Dating App: Chat & Date from Tinder Inc. saw a notable revenue peak of around $477K in the last week of December. Despite a dip in mid-January to about $373K, the app maintained a steady revenue stream, concluding the quarter with approximately $416K in the last week of March. Weekly downloads fluctuated, starting strong at 4.3K in late December but gradually declining to 2.7K by the end of March. Active users remained relatively stable, hovering around 166K in the beginning and closing the quarter with about 160K.
Bumble Dating App: Meet & Date from Bumble Holding Limited showed a consistent increase in revenue, peaking at roughly $160K in the final week of March. Weekly downloads were highest at 4.1K during mid-February, though they dropped to 2.4K by the end of the quarter. Active users displayed a slight uptick, beginning at 30.6K and ending at around 31.7K.
OmeTV – Video Chat Alternative by Bad Kitty's Dad experienced a varied revenue pattern, hitting a peak of $3.7K in the last week of February. Download numbers saw a downward trend, starting at 3.7K in late December and falling to 1.5K by the quarter's end. Active users were relatively stable, with a slight decrease from 11K to 10.4K.
Badoo: Dating. Chat. Friends from Badoo Software Ltd showed a steady climb in revenue, reaching approximately $59K in the final week of March. Downloads peaked at 2.3K in early January but saw a decline to 1.7K by the end of March. Active users fluctuated slightly but remained around the 70K mark throughout the quarter.
Hinge Dating App: Match & Meet by Hinge, Inc. demonstrated a gradual increase in revenue, peaking at about $15K in the last week of February. Weekly downloads were relatively stable, with a peak of 1.8K in early March and a slight drop to 1.3K by the end of the quarter. Active users increased from 19.3K in late December to 22.6K by the end of March.
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