Top 5 Social Apps Performance in the US for Q1 2023

The first quarter of 2023 revealed intriguing trends for the top 5 social apps in the United States, covering both iOS and Android platforms. Data from Sensor Tower highlights the performance of TikTok, Instagram, Facebook, X, and Reddit. Here's a closer look at their weekly downloads, revenue, and active user metrics.

TikTok

TikTok from TikTok Pte. Ltd. saw a dynamic quarter with weekly revenue peaking at $14.8M in late January. Weekly downloads fluctuated, reaching a high of approximately 1.2M in the week of February 20. Active users experienced a slight decline from 101.5M to 96M throughout the quarter.

Instagram

Instagram from Instagram had a notable surge in weekly revenue, spiking to $2.7M by the end of March. Weekly downloads remained relatively stable, with a peak of around 700K in the final weeks of March. Active users hovered around 111M, showing consistent engagement.

Facebook

Facebook from Meta Platforms, Inc. maintained steady weekly revenue, with a high of $919K at the end of March. Downloads were stable, averaging around 600K per week. Active users slightly decreased from 228M to 224M over the quarter.

X

X from X Corp. saw a significant increase in weekly revenue, peaking at $581K in early March. Weekly downloads were steady, averaging around 400K. Active users showed minor fluctuations, ending the quarter at approximately 49M.

Reddit

Reddit from reddit Inc. experienced stable weekly revenue, with a peak of $102K at the end of January. Downloads remained consistent, averaging around 300K per week. Active users showed a slight decline from 20.4M to 20.3M throughout the quarter.

These insights reflect the diverse performance metrics of the leading social apps in the US. For more detailed analytics and trends, visit Sensor Tower.