We’ve acquired Video Game Insights (VGI)!
During the first quarter of 2023, the top 5 utilities applications in South Africa showed varied performance across key metrics such as revenue, downloads, and active users. Here’s a detailed look at each app’s performance:
Truecaller: Caller ID Blocker saw a steady increase in weekly revenue, peaking at approximately $22.5K in the final week of March. Weekly downloads fluctuated, with a high of 37.9K in mid-January and ending the quarter with around 35.5K. Active users remained robust, starting at 3.67M and closing at 3.62M in the last week of March.
Cleanup: Phone Storage Cleaner experienced relatively stable weekly revenue, averaging around $3.8K throughout the quarter. Downloads saw minor variations, starting at 2.6K in late December and ending at 1.6K in the last week of March. Active users followed a similar pattern, starting at 2.3K and ending at 1.7K.
Clean Up Storage - Cleaner Kit maintained a consistent revenue stream, peaking at $2.6K in late January and averaging around $2.3K for the rest of the quarter. Downloads showed a decreasing trend, starting at 2.8K and dropping to just over 900 by the end of March. Active users also saw a decline, starting at 3.3K and ending at 1.5K.
Super Cleaner - Cleanup Master displayed a mix of trends. Weekly revenue reached its highest at $2.9K in late January, while downloads peaked at 11.2K in the second week of January before stabilizing around 2.6K by the end of March. Active users showed a slight increase, starting at 13K and ending at 16.1K.
NordVPN: VPN Fast & Secure had a steady performance with weekly revenue peaking at $4.9K in late January and averaging around $4.4K towards the end of the quarter. Downloads saw a gradual increase, peaking at 2.5K mid-March. Active users remained stable, starting at 16K and closing at 18.5K.
These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored further.