Q4 2023 Interactive Story Games Surge in Europe: Sensor Tower Report

Interactive story games have continued to captivate European audiences, and the latest data from Sensor Tower provides a glimpse into the performance of the top contenders in the fourth quarter of 2023.

Chapters: Interactive Stories, by Crazy Maple Studio, Inc., showed a robust revenue trend, peaking at nearly $340K in late October and rounding off the quarter with a strong $343K. Downloads hit their highest at approximately 79K in early October, while weekly active users (WAUs) reached a high of 373K in the same month before settling at about 273K by the year's end.

Episode - Choose Your Story, from Episode Interactive, demonstrated consistent revenue growth with a notable spike to $138K in the final week of December. Downloads saw an impressive jump to over 101K during the holiday season, and active users surged to 360K, their highest in the quarter.

PlayMe Studio's MeChat - Interactive Stories experienced a gradual increase in revenue, culminating at $109K, while downloads peaked at over 56K in the last week of December. The game's active user base grew steadily, reaching a peak of 137K.

Whispers - Interactive Stories, by GAMEHAUS LIMITED, saw its revenue climb to over $71K by December's end. Downloads reflected a year-end spike with over 23K, and the game's WAUs showed an uptick, finishing at nearly 89K.

Lastly, SWAG MASHA's Love Sparks: Chat Dating game ended the year on a high note with revenues reaching over $75K. Downloads for the game soared to more than 109K, and active users reached an impressive 207K, the highest among the top apps.

For more detailed insights and analysis, Sensor Tower's platform offers a comprehensive look at the interactive story gaming landscape and other app performance metrics.