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Throughout the first quarter of 2024, the top 5 apparel applications on Android in the Dominican Republic exhibited varied performance in terms of weekly downloads and active users. Here’s a detailed look at their trends:
SHEIN-Shopping Online saw significant fluctuations in weekly downloads, peaking at around 64.2K in early February before dropping to 30.7K by the end of March. Active users remained relatively high, starting at 1.19M in January and maintaining a strong presence, closing the quarter at 1.14M.
Fashion Nova experienced a modest download rate throughout the quarter, with numbers hovering between 1.1K and 2.4K weekly. Active users showed a slight increase, starting at 5.1K in early January and stabilizing around 5K by late March.
Zara had a consistent download rate, averaging around 1.3K weekly downloads. Active users saw a gradual increase, starting at 7K and peaking at approximately 7.7K in mid-March before slightly declining to 7K by the end of the quarter.
New Era Cap showed a steady pattern in weekly downloads, maintaining figures between 800 and 1.5K. Active users demonstrated a consistent upward trend, beginning at 6.5K in January and reaching 8.7K by the end of March.
Forever 21-The Latest Fashion had relatively low weekly downloads, ranging from 500 to 900. Active users started at 2.9K in early January, with a slight dip mid-quarter, and ended at around 2.5K.
For more detailed insights and data, visit Sensor Tower.