Top 5 Insurance Apps on Android in Italy: Q1 2024 Performance

In the first quarter of 2024, the top 5 insurance apps on the Android platform in Italy showed varied performance in terms of downloads and active users. Data from Sensor Tower provides insights into their weekly trends.

Prima Assicurazioni experienced fluctuations in weekly downloads, starting the quarter with approximately 8.3K and peaking at 8.6K in the week of January 29. However, the downloads saw a decline towards the end of the quarter, finishing at around 6.6K in the last week of March. The app's weekly active users also varied, starting at 21.9K and peaking at 23.6K in early January, but gradually decreasing to 20.6K by the end of the quarter.

UnipolSai Assicurazioni had a more stable download trend with a slight increase towards the end of the quarter. Weekly downloads started at 5.5K and reached up to 7.7K in mid-March. The app's active users saw a gradual increase from 8.8K at the start of the quarter to 10.8K in mid-March, ending the quarter at 10K.

MyGenerali showed a notable spike in weekly downloads at the end of February, reaching 8.4K, up from 4.8K at the beginning of the quarter. The active users followed a similar trend, starting at 9.4K and peaking at 13.4K in late February, before settling at around 10.7K by the end of March.

Intesa Sanpaolo Assicurazioni had a steady download trend with a noticeable increase in mid-March. The app started with 4.5K downloads and peaked at 6.1K in mid-March. Their active users also saw a steady increase from 29.3K at the start of January to 31.7K in mid-March, ending the quarter at 28.6K.

BeRebel - Assicurazione Auto had a varied download trend, starting with 4.1K and peaking at 5.3K in mid-February, before declining to 3K by the end of March.

These insights highlight the dynamic nature of the insurance app market in Italy. For more detailed analytics and insights, visit Sensor Tower.