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In Q1 2024, the UK iOS platform saw varied performance among the top racing games. Sensor Tower's insights provide a detailed look into how each title fared in terms of downloads, revenue, and weekly active users.
Zynga Inc.'s CSR 2 - Realistic Drag Racing showed a fluctuating pattern in revenue, peaking at nearly $38K in the final week of March. Downloads for the game demonstrated a mid-quarter dip but recovered to approximately 5.5K by quarter's end. Weekly active users ranged from around 88K to 98K, finishing strong in the last week.
From MADBOX, Pocket Champs PVP Racing Games experienced a similar revenue trajectory, with a notable increase to over $30K by mid-March. Downloads started strong at over 10K but saw a gradual decrease throughout the quarter. The game's active users remained fairly consistent, hovering around the mid-20K mark.
Nintendo Co., Ltd.'s Mario Kart Tour had a more stable revenue pattern, with a mid-quarter spike to over $13K. Downloads began at approximately 14K but decreased to just over 6K by the end of March. The game's weekly active users experienced a dip in mid-quarter but rose to over 60K in the last week.
Asphalt 9: Legends, by Gameloft, saw its revenue oscillating between $6K and $9K, with downloads starting at close to 10K and declining to around 7.4K. Weekly active users showed a decrease from roughly 20K to 16K by the quarter's close.
Finally, Electronic Arts' Real Racing 3 had modest revenue figures, starting at nearly $5K and peaking at over $10K in late February. Downloads exhibited a steady pattern, with a spike to over 5K in early March. Active users displayed slight growth, maintaining around 19K to 23K throughout the quarter.
For more in-depth insights on the performance of these iOS racing games in the UK and other market trends, Sensor Tower offers comprehensive data and analysis.