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In the first quarter of 2024, the dance game category saw a diverse set of performances among the top apps on the unified platform in the United Kingdom. Sensor Tower provides a closer look at these trends, with some apps showing notable changes in downloads and active users.
Just Dance Now from Ubisoft started the quarter with $2.2K in revenue and 3.4K downloads, seeing a mid-quarter peak at 4.1K downloads before ending with a slight increase to $1.7K in revenue and 2.4K downloads. Weekly active users began at 6.2K, peaked at 7.3K in late January, and closed the quarter at approximately 4.5K.
Coco Play's Ice Skating Ballerina showed a revenue range from $60 to $158, with downloads starting at 736 and dipping to 556 by the end of March. Weekly active users observed a decrease from 1.1K to 817 over the same period.
Another Coco Play title, Hip Hop Battle - Girls vs Boys, displayed a varied revenue trend, starting at $29 and reaching $93 mid-quarter, then settling at $68. Downloads saw significant growth from 104 to 303, and weekly active users increased from 237 to 406.
The performance of Dance Clash: Ballet vs Hip Hop was consistent, with revenue fluctuating between $16 and $67. Downloads began at 582 and ended the quarter at 535, while active users showed a slight uptick from 1.1K to 975.
Lastly, My Town - Dance School Stories by My Town Games LTD had a quieter quarter, with downloads starting at 126 and peaking at 313 in mid-February. Weekly active users saw a modest rise from 11 to 78, reflecting a gradual but steady engagement.
For more detailed insights and data, readers can explore Sensor Tower's platform, which provides comprehensive analytics on app performance across various markets and categories.