2026 State of Mobile is Live!

In Q1 2024, the top 5 personal finance budgeting and planning apps in Italy showed varied performance across key metrics such as downloads, revenue, and active users. Here's a detailed look at their performance.
Fast Budget - Expense Manager from AppFer SRL experienced a decline in weekly revenue, starting at approximately $1.5K in early January and falling to around $540 by the end of March. Weekly downloads also saw a downward trend, beginning at around 3.9K in the first week of January and dropping to about 1K by the last week of March. Active users started at nearly 9.9K but decreased to roughly 7.4K over the quarter.
Splitwise maintained a relatively stable weekly revenue, with minor fluctuations, peaking at about $850 in late February. Downloads showed a significant increase, starting at 17.9K in early January and reaching up to 12.9K by the end of March. Active users followed a similar pattern, starting at 89.4K and ending the quarter at around 78K.
Wallet: Budget Expense Tracker by BudgetBakers saw a consistent decline in weekly revenue, starting at around $1.7K and falling to approximately $374 by the end of March. Downloads also decreased from about 1.2K in the first week of January to around 524 by the last week of March. Active users remained relatively stable, fluctuating around 8.5K to 9.9K throughout the quarter.
Spendee Budget & Money Tracker from SPENDEE a.s. had stable weekly revenue, hovering around $500 to $600 throughout the quarter. Downloads remained low, starting at around 498 and ending at approximately 414. Active users showed a slight decline, starting at 1.7K and ending at about 1.5K.
YNAB saw moderate weekly revenue, beginning at $428 and peaking at $726 in mid-February. Downloads remained low throughout the quarter, ranging from 60 to 220. Active users showed slight fluctuations, starting at 522 and ending at 515.
These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower's website.