Top 5 Apparel Apps on Android in Switzerland Q2 2024

In the second quarter of 2024, the top 5 apparel apps on Android in Switzerland showcased varied performance in terms of downloads and weekly active users. Here’s a detailed look at how each app fared during this period.

SHEIN-Shopping Online saw a fluctuating download trend, starting with 10.5K downloads in the first week of April and gradually declining to around 4.4K by the end of June. Despite this, weekly active users remained relatively stable, with minor fluctuations, peaking at approximately 87K in late May.

Zalando – online fashion store experienced a steady decrease in downloads, from 3.4K in early April to about 2K by the end of June. However, its weekly active users exhibited an overall upward trend, reaching a peak of around 73K in mid-June.

C&A Fashion Online Shop had a similar pattern with downloads decreasing from 2.2K in the first week of April to approximately 1.4K by the end of June. Weekly active users showed minor fluctuations, ending the quarter at around 7.7K.

ABOUT YOU Online Fashion Shop demonstrated a stable download rate, starting at 1.2K in early April and declining to 780 by the end of June. The app's weekly active users experienced a slight decline, ending the quarter with approximately 11.6K users.

H&M - we love fashion maintained a consistent download rate, starting with 1.1K in early April and ending with 935 by late June. The weekly active users saw a general upward trend, peaking at around 44K in the last week of June.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.