Q2 2024 Shopping Apps Performance on Android in the US

In the second quarter of 2024, the Android platform saw varying performances among the top shopping apps in the United States. Here's a brief overview of their trends, based on data from Sensor Tower.

Temu: Shop Like a Billionaire experienced a notable increase in downloads, starting from 19K in the first week of April and peaking at 26K towards the end of June. Weekly active users followed a similar trajectory, with a starting point of approximately 80K and climbing to over 100K by the quarter's end.

SHEIN-Shopping Online also saw growth in downloads, albeit with more fluctuation. The app began the quarter with 8K downloads, dipping to around 7K in mid-May, then surging to 19K in the last week of June. Weekly active users consistently increased from 162K to over 204K during the same period.

Lidl Plus had a relatively stable quarter. Downloads hovered between 5K and 8K, ending the quarter with an uptick to 8K. Weekly active users remained steady, with slight fluctuations around the 60K mark throughout the quarter.

ABOUT YOU Online Fashion Shop showed mixed results. Downloads started at approximately 5K, peaked mid-quarter at over 9K, and then dropped to 4K towards the end of June. Weekly active users saw a decline from 75K to 44K over the course of the quarter.

Lastly, ABOUT YOU Outlet kicked off the quarter with a high of 11K downloads but saw a downward trend, finishing at 2K by June's end. Active users also decreased, starting at around 13K and dropping to 7K by the quarter's conclusion.

For more insights and detailed analytics on app performance, Sensor Tower provides comprehensive data and analysis tools.