Top 5 Beauty Retail Apps on iOS in Nigeria Q2 2024

In the second quarter of 2024, the top beauty retail apps on the iOS platform in Nigeria displayed varied performance metrics. Here's a detailed look at the weekly downloads and active user trends for these apps.

Oriflame, released by Oriflame Cosmetics AG, saw a steady weekly download rate. Starting with 175 downloads in the first week of April, the app experienced slight fluctuations, peaking at 225 downloads in early June and closing the quarter at 162 downloads.

Beauty Hut from Beauty Hut Africa demonstrated a notable increase in weekly downloads. The app began the quarter with 61 downloads and saw a significant rise, reaching a peak of 153 downloads in the week of May 20. The quarter ended with a modest decline, with 63 downloads in the final week of June.

Elixir, published by Smart Zone For Information Technology LLC, showed a remarkable spike in downloads towards the end of the quarter. The app initially had 16 downloads in late May but surged to 702 downloads by the last week of June.

娜拉美妆 from Zhejiang Nala Cosmetics Co., Ltd. experienced fluctuating download numbers throughout the quarter. After starting with 84 downloads in early April, the app saw its highest download count at 134 in the week of June 10, before settling at 60 downloads by the end of June.

StyleKorean, developed by STYLEKOREAN.COM, had a varied download trend. The app began with 64 downloads in the first week of April, reached a peak of 136 downloads in the second week, and concluded the quarter with 41 downloads.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.