Q2 2024 Shopping App Trends in the US: Downloads and User Engagement Insights

Sensor Tower's latest data reveals interesting trends for the top 5 shopping apps in the US during Q2 2024.

Temu: Shop Like a Billionaire saw a fluctuating pattern in downloads, starting the quarter at approximately 42K and ending with a significant spike to 49K. The weekly active users for Temu displayed an upward trend, increasing from 549K in the first week to 676K by the end of June.

SHEIN - Shopping Online experienced a relatively stable quarter with downloads beginning at around 22K and peaking at 25K in the last week of June. The app's weekly active users saw a slight decline from 509K to 485K in mid-quarter, but rebounded to 524K by the quarter's end.

Lidl Plus had a mixed quarter with downloads peaking at 14K in April and ending at 9K in June. Weekly active users remained fairly consistent, hovering around 350K throughout the quarter.

Amazon showed a more volatile revenue trend with a high of $17K in weekly revenue and dropping to $8K in late May before recovering to $16K by the end of June. Downloads saw a dip from 9.5K to 7.7K, while weekly active users varied, starting at 604K and ending the quarter at 586K.

Vinted: Sell vintage clothes downloads started at approximately 10K and saw a downward trend, concluding the quarter at 6.8K. The app's weekly active users experienced a decline from 788K at the start of April to 733K in the last week of June.

For more detailed insights and analysis, be sure to visit Sensor Tower. Stay tuned for the latest app performance trends and market analysis.