AI Insights · Timothy · October 2024
Top 5 Apparel Apps on Android in Italy: Q3 2024 Performance
Explore the performance metrics of the top five apparel apps on Android in Italy during Q3 2024, including download trends and active user statistics.
In the third quarter of 2024, the top apparel applications on Android in Italy showed varied performance in terms of downloads and active users, as reported by Sensor Tower. Here's an overview of how these apps fared:
SHEIN-Shopping Online saw a significant increase in downloads, peaking at around 129K in the week of August 19. However, weekly active users fluctuated slightly, starting at approximately 4.6M and ending the quarter at about 4.4M.
Zalando – online fashion store experienced relatively stable download numbers, with a slight peak at 24K in mid-September. Active users showed a positive trend, increasing from about 641K to 626K over the quarter.
Nike: Shoes, Apparel & Stories had modest download numbers, reaching a high of roughly 11.8K in the final week of September. Weekly active users varied, with a notable increase to 142K in late July before settling at 118K by quarter's end.
H&M - we love fashion downloads dropped initially but recovered towards the end of the quarter, reaching around 11.3K in mid-September. Active user numbers also revived, starting at 396K and ending at 399K.
Zara saw a gradual increase in downloads, reaching a high of 8.7K in late September. Its active user base also grew steadily from 161K to approximately 149K during the quarter.
For more detailed insights and data, visit Sensor Tower.
