State of AI Apps Report 2025 is Live!
In the third quarter of 2024, the top finance applications on the Android platform in Ecuador demonstrated varied performance trends in terms of downloads and active user engagement. This analysis, based on data from Sensor Tower, provides insights into the popular finance apps, namely PICHINCHA BANCA MÓVIL, Deuna: ¡Paga y cobra fácil!, Banco Guayaquil: Banca Móvil, PrestaPlata-Préstamo, and RealCuota-Préstamo.
PICHINCHA BANCA MÓVIL maintained a robust presence with weekly downloads fluctuating between 30K and 52K. The app's active users consistently held above the 1.2M mark, peaking at around 1.36M by the end of September.
Deuna: ¡Paga y cobra fácil! saw its downloads range from 28K to 47K weekly. Active users remained relatively stable, beginning the quarter at approximately 462K and closing at around 482K.
Banco Guayaquil: Banca Móvil experienced a steady download rate, with weekly figures hovering between 20K and 25K. Active user engagement increased over the quarter, starting at about 334K and reaching nearly 356K by the end of September.
PrestaPlata-Préstamo showed varied download activity, starting the quarter with 23K downloads and peaking at 27.5K. Active users saw a gradual increase from 125K to a peak of 157K before a slight decline towards the end of the quarter.
Lastly, RealCuota-Préstamo had a notable spike in downloads mid-July at 20K, but generally saw a downward trend, ending the quarter at 10K. Unfortunately, data on active users for this app was not available.
These insights highlight the dynamic nature of the finance app landscape in Ecuador, reflecting varying levels of user engagement and download trends. For more detailed insights and data, visit Sensor Tower.