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The third quarter of 2024 saw notable trends in the performance of top insurance apps on the Android platform in the United Kingdom. According to data from Sensor Tower, these insights reveal significant patterns in user engagement and app popularity.
Hastings Direct Insurance maintained a consistent level of weekly downloads, peaking at around 12.6K in late July. Active user numbers also showed stability, with a minor peak of approximately 26.4K in early September, despite a slight decline towards the end of the quarter.
Admiral Insurance experienced a steady flow of weekly downloads, with numbers reaching over 6.6K in early September. The app's active user base remained robust, peaking at around 37.1K in the same period, showcasing consistent user engagement throughout the quarter.
Cuvva displayed a moderate but stable download trend, peaking at nearly 5.5K downloads in late July. The app's active user base showed a slight increase, reaching up to 9.7K by the end of July, before stabilizing around 8.7K towards the quarter's end.
MyAviva experienced a varied download pattern, with a notable peak of approximately 4.8K in the last week of September. Active users demonstrated a steady increase, culminating in a peak of about 12.5K in the final week of the quarter.
Lastly, Confused.com showed fluctuating downloads, with a significant increase to nearly 5.8K in the last week of September, indicating a rise in interest towards the end of the quarter.
These insights from Sensor Tower provide a comprehensive view of the insurance app landscape in the UK, highlighting key trends in downloads and active user engagement. For more detailed analysis and insights, visit Sensor Tower's platform.