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In the third quarter of 2024, Temu: Shop Like a Billionaire exhibited notable activity in Brazil's Android market. Weekly downloads fluctuated around 1.1M to 1.5M, while weekly active users climbed steadily from 2.6M at the beginning of July to over 8.3M by the end of September.
Mercado Libre: Compras online maintained a consistent presence with weekly downloads ranging from approximately 390K to 575K. The app's active user base showed a slight decline, starting at 17.2M and ending the quarter at around 16.7M.
Shopee: 11.11 A Maior Liquida experienced weekly downloads between 360K and 561K. Its active user count remained robust, fluctuating slightly but ending the quarter strong with around 28.9M active users.
SHEIN-Shopping Online saw a decrease in weekly downloads from over 700K in early July to about 284K by the end of September. Active users similarly exhibited a downward trend, starting the quarter at 13.5M and closing at 12.8M.
Finally, Amazon Shopping had a diverse performance. Weekly downloads peaked at 956K mid-July before tapering to 175K by the end of September. Revenue demonstrated a gradual increase, reaching approximately $71.8K in the last week, while active users varied, ultimately rising to about 4.1M.
These insights, sourced from Sensor Tower, highlight the dynamic landscape of shopping apps in Brazil, with further details available on their platform.