2026 State of Mobile is Live!
In the third quarter of 2024, the top consumer finance apps in Ireland demonstrated varied performance metrics on a unified platform, as reported by Sensor Tower. Here’s a closer look at the trends observed for each app.
AIB Mobile from Allied Irish Banks, p.l.c., saw a consistent pattern in weekly downloads, peaking at approximately 4.9K in early July and stabilizing around 3.9K by the end of September. The app's weekly active users fluctuated but showed a general upward trend, increasing from around 608K to over 639K by the quarter's end.
Bank of Ireland Mobile Banking experienced a notable peak in downloads, reaching nearly 9K in the week of August 19. The active users also saw a gradual increase, starting at 316K and ending at 307K, indicating a solid user base throughout the quarter.
permanent tsb maintained a consistent download rate, with a noticeable increase to 2.3K in mid-September. The weekly active users remained stable, hovering around 21K, with a slight rise towards the end of the quarter.
bunq showed a steady increase in weekly downloads, peaking at 1.8K in early September. The app's active users grew from approximately 8.7K to 13.1K, indicating a strengthening user engagement over the quarter.
Splitwise from Splitwise, Inc. observed a gradual increase in both downloads and revenue. Weekly downloads rose to about 1K in early September, while revenue peaked at $367 by the end of the quarter. Active users also showed a positive trend, increasing from 4.6K to 4.9K.
These insights from Sensor Tower highlight the dynamic nature of the consumer finance app market in Ireland, with varying trends in user engagement and downloads. For more detailed insights and data, visit Sensor Tower.