In the first quarter of 2025, the leading apparel apps on the Android platform in Latin America demonstrated varying trends in downloads and active user engagement. Data from Sensor Tower reveals insightful patterns across these top apps.

SHEIN-Shopping Online maintained impressive download numbers, peaking at over 1M in early January. The app's weekly active users showed a steady increase, reaching approximately 85.5M by the end of March.

adidas: Shop Shoes & Clothing experienced a consistent download rate, with figures ranging from 61K to 74K throughout the quarter. Active user numbers fluctuated slightly but remained around 2.3M by the end of March.

Nike App - Produtos exclusivos saw a significant rise in downloads, especially in March, with numbers climbing to nearly 109K. Active users also increased, reaching over 630K by mid-March.

Lojas Renner - Comprar Roupas showed a stable download pattern, with a peak of 79K in early February. The app’s active users fluctuated but ended the quarter strong at around 5M.

Finally, C&A - Comprar roupas experienced a steady download rate, with numbers peaking at 63K at the end of March. Active users showed a slight decline initially but rebounded to approximately 2.5M by the end of the quarter.

These trends highlight the dynamic nature of consumer engagement with apparel apps in Latin America. For more detailed insights, visit Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025

Android

Downloads

Quarter Summary