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AI Insights · Timothy · April 2025
Top 5 Horror Games on iOS in the UK: Q1 2025 Performance
Explore the performance trends of the top 5 horror games on iOS in the UK during Q1 2025, with insights into downloads, revenue, and active user trends.
In the first quarter of 2025, the top horror games on iOS in the United Kingdom displayed varied performance trends. According to data from Sensor Tower, here's a closer look at the weekly downloads, revenue, and active user trends for these games.
Mystery Matters from Playrix saw a steady decline in weekly revenue, starting at around $25.8K and ending the quarter at approximately $18.4K. Downloads peaked at 1.7K in early February before dropping to the mid-300s by the end of March. Active users showed a slight decrease from 13.5K to 14.4K over the quarter.
Identity V by NetEase Games experienced fluctuations in revenue, with a noticeable peak at $24.9K in the last week of March. Downloads remained relatively stable, with minor fluctuations around the 400-600 range. Active users hovered around 6K, peaking at 6.3K mid-March.
Game of Vampires: Twilight Sun from Dream Plus maintained a consistent revenue trend, with a high of $7.2K in early March. Downloads remained low, generally below 500, while active users showed a slight increase from 1.8K to 1.6K during the quarter.
Tokyo Ghoul: Break the Chains by Funcat Games Limited showed a significant drop in revenue from $11.4K to $2.1K by the end of March. Downloads fell sharply after a peak of 876 in late December. Active users remained around 2.2K to 2.8K throughout the quarter.
Ghost Invasion: Idle Hunter from Miniclip.com experienced a gradual decline in revenue, starting at $1.7K and dropping to $626. Downloads peaked at 741 in January but decreased to the mid-400s by the end of March.
For more detailed insights and data, visit Sensor Tower.
