2026 State of Mobile is Live!

The first quarter of 2025 saw varied performances among the top dating apps in New Zealand, with data sourced from Sensor Tower.
Tinder Dating App: Date & Chat experienced a noticeable decline in weekly revenue, starting at around $141.7K and decreasing to approximately $104K by the end of March. Weekly downloads remained relatively stable, fluctuating slightly with a peak at 2.6K in late February. The app’s weekly active users followed a downward trend from 44.4K to 29.8K over the quarter.
Hinge Dating App: Match & Meet maintained a steady revenue stream, averaging around $23K weekly. Downloads and active users showed minimal fluctuation, with weekly downloads hovering around 2.2K and active users slightly decreasing from 26.2K to 22.3K.
Bumble Dating App: Meet & Date showed consistent weekly revenue, starting at $46.7K and ending the quarter at $37.1K. Downloads varied mildly, maintaining levels near 2K, while active users gradually decreased from 34.4K to 28.9K.
OmeTV – Video Chat Alternative saw a gradual increase in revenue, reaching $1.8K by the end of March. Downloads peaked at 2.2K in early January before stabilizing at around 1.7K. Active users remained relatively stable, with a slight decrease from 5.5K to 4.7K.
Couple Joy - Relationship App demonstrated variable weekly revenue, peaking at $649 in mid-March. Downloads and active users saw significant fluctuations, with downloads peaking at 3.7K in late January and active users increasing to 3K in early March before settling at around 2.3K.
These insights reflect the competitive landscape of dating applications in New Zealand, with additional data available through Sensor Tower for deeper analysis.