State of AI Apps Report 2025 is Live!
In the first quarter of 2025, the top five hypercasual games in Europe demonstrated varied performance trends across downloads, revenue, and active user metrics. Here's an overview based on data from Sensor Tower.
Block Blast! from Hungry Studio experienced a notable fluctuation in weekly revenue, peaking at around $113 in late January. Downloads remained strong, starting at approximately 3M and gradually declining to about 1.6M by the end of March. Weekly active users saw a slight decrease from 11.1M to just over 10.1M.
Vita Mahjong by Vita Studio showed a consistent revenue trend, with weekly earnings ranging from $3.2K to $4.9K. Downloads spiked in early March to nearly 2M before stabilizing around 800K. Active users increased significantly, reaching nearly 4.9M in early March, before experiencing a slight drop by the end of the quarter.
Snake Clash! from Supercent, Inc. maintained a steady revenue stream, with weekly figures hovering around $7.8K to $10.1K. Downloads were robust, peaking at over 750K in early January, and active users saw a gradual rise from 3.3M to 4.2M by the end of March.
Mini Games: Calm & Chill by Sun Go Global Pte. Ltd. had a modest revenue performance, with weekly earnings ranging from $526 to $949. Downloads started strong at over 800K but declined to approximately 300K by March. Active users decreased steadily from 1.5M to about 761K.
Word Search Explorer® by PlaySimple Games Pte Ltd saw a progressive increase in revenue, peaking at $8.6K in early February. Downloads fluctuated, reaching a high of around 726K in mid-February. Active users grew steadily, ending the quarter at approximately 2.7M.
These insights provide a snapshot of the hypercasual gaming landscape in Europe for Q1 2025. For further details and comprehensive analysis, visit Sensor Tower.