2026 State of Mobile is Live!

In the second quarter of 2025, the health and fitness app market in Mexico saw notable trends on the iOS platform. According to data from Sensor Tower, these top apps demonstrated diverse performance metrics across downloads, revenue, and active users.
IMSS Digital consistently maintained a strong presence, with weekly downloads fluctuating between 15K and 26K. Active users showed some variability, peaking at around 269K early in April, before settling to approximately 223K by the end of June.
Flo Cycle & Period Tracker from FLO HEALTH UK LIMITED showed robust revenue growth, reaching nearly $38K in mid-June. Downloads remained steady, ranging from 16K to 22K weekly, while active users climbed to over 1M, peaking at 1.07M by the quarter's end.
Strava: Run, Bike, Walk experienced an upward trend in revenue, culminating at roughly $26K in late June. Downloads increased significantly from 5.9K to 16.4K, and active users remained stable, hovering around 82K.
HUAWEI Health saw a steady download rate, peaking at 10.5K in early May. Active users also showed a gradual increase, reaching about 90K in early June.
StressWatch: AI Stress Monitor from One Hundred Bad Ideas Limited reported a notable revenue growth, peaking at $11K in early June. Downloads surged to 27K in the same period, with active users increasing to 38K.
For more detailed insights and data, visit Sensor Tower's website. These metrics offer a glimpse into the thriving health and fitness app landscape in Mexico, providing valuable benchmarks for developers and marketers alike.