In the second quarter of 2025, the dating app landscape in Kenya showed notable trends across the top platforms. Here's a detailed look at the performance of the top five apps, based on Sensor Tower data.

Tinder Dating App: Chat & Date saw a substantial increase in weekly revenue, peaking at around $4.6K by the end of June. Downloads spiked mid-quarter, reaching a high of 16.9K in early June. Active users remained relatively stable, beginning the quarter at 121.6K and closing at 125.2K.

Bumble Dating App: Meet & Date experienced a moderate rise in revenue, ending the quarter at $2.5K. Downloads fluctuated, with a low of 2.7K in late June, while active users climbed from 35.5K to 38.2K by the quarter's end.

SOYO: Meet & Chat Party had a consistent download rate, maintaining figures around 16K throughout the quarter. Revenue, however, saw a decline, finishing at $691. Active users remained strong, increasing from 59.9K to 65.9K.

BuzzCast - Live Video Chat App maintained a steady download rate, with numbers peaking at 2.8K in mid-June. Revenue remained relatively stable, ending the quarter at $1.3K. Active users grew slightly from 5.2K to 6.6K.

Finally, BIBO - Friends, Chat, Call showed robust download numbers, peaking at 29.9K in late June. Revenue saw a downturn, closing at $579. Active users increased significantly, from 32.4K to 69.6K by the quarter's end.

These insights from Sensor Tower highlight the dynamic nature of the dating app market in Kenya, showcasing varying trends in user engagement and monetization. For more detailed insights, visit Sensor Tower's platform.

Sensor Tower's platform is an enterprise-level offering. Interested in learning more?

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025

Downloads

Revenue

Quarter Summary